Ford, the commercial vehicle leader for 32 years**, is announcing updates to its broad commercial vehicle lineup and introducing programs dedicated to its fleet and commercial customers this week at The Work Truck Show, America’s largest work truck event.

Ford is debuting an augmented reality presentation at the 2017 North American International Auto Show that immerses consumers with its newest vehicles and technologies in ways they’ve likely never experienced before.

Ford, America’s truck leader, introduces the new 2018 Ford F-150 – now even tougher, even smarter and even more capable than ever.

Ford, America’s truck leader, is celebrating a major milestone as F-Series now reigns as the top-selling truck in the country for 40 consecutive years and best-selling vehicle for 35 years.

How do you move the world’s longest and heaviest parade float and deliver the reliability needed for one of America’s storied parades? With a highly proven truck engine known for its hauling and towing capability – Ford’s legendary 6.8-liter V10 gasoline engine.

Customers now expect more than superior capability from their trucks. They demand more technology to get the job done quicker and easier.

The trucks in Stacey Nelson’s fleet rarely get the luxury of driving on clean roads under sunny skies.

Torque rules when pulling big loads and Ford proved that today, setting the GUINNESS WORLD RECORDS™ title for the World’s Largest Flag Pulled by a Moving Vehicle.

The all-new 2017 Ford F-Series Super Duty – the toughest, smartest, most capable Super Duty ever – has won the 2017 Motor Trend Truck of the Year title – the first time the Super Duty has taken home this prize.

What do you get when you combine one tough van, some of the world’s most influential fitness pros and an undying commitment to fitness?